To help support the artist community specifically, Spotify launched the COVID-19 Music Relief project in March. We were left with no choice but to adapt and to support each other.
It changed how people interact with each other and just about every other aspect of our lives. The pandemic turned our world upside down. Consider the following list our own Wrapped. Playlists play an important role in helping artists, new and old, reach milestones like these, so we were excited to help more artists get discovered by listeners this year - more than 76,000 artists were added to Spotify editorial playlists for the very first time in 2020.Īs part of our look back on 2020, we wanted to take a moment to recap and reflect on our own year of announcements, launches, and innovations for artists and their teams. That includes a bunch of brand new artists, too: 6,500 artists who released music on Spotify for the first time in 2020 crossed the 100,000 monthly listeners threshold, a nearly 180% increase from last year.
More than 60,000 artists hit the exciting milestone of reaching 100,000+ monthly listeners on Spotify at some point during this year - up 42% from 42,000 in 2019. Despite this year’s devastating challenges, there’s a lot to celebrate. This year at Spotify for Artists we were focused on strengthening this vital connection, enabling creativity, and providing artists and their teams with the tools to reach the fans who, in turn, needed them.īy now, you’ve probably unwrapped your year on Spotify and are celebrating your wins with fans. While touring couldn’t happen safely this year, the connection between fan and artist was still a lifeline for both parties. In 2020, we were all reminded of the importance of music in tough times: sometimes it was our respite from a disorienting reality other times, it provided the perfect soundtrack to help us push through.
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